Big Tech AI Strategy

It’s bring-your-AI-to-work day at SpaceX

SpaceX has found a new AI training dataset: its own employees. It’s the second major tech company to try harnessing the knowledge of its workers to build more intelligent and autonomous AI agents.

Whizy Kim

Apple CEO Tim Cook waves enthusiastically, walking in front of WWDC25 stage signage

Apple’s AI reset attempt

Here’s what to expect at Apple’s WWDC conference next week.

Lindsey Choo

A graphic comparing two hypothetical search user interfaces, with the user asking "why does my elbow hurt when i sneeze." On the left is a traditional Google Search browser showing a long list of blue links that have click-baity copy like "PLEASE CLICK. My kids need the ad revenue." On the right is a hypothetical new search experience, in which Google offers to find local specialists and schedule an appointment for the user based on their Google Calendar availability. The user replies "THANK YOU!"

Google it (while you still can)

At Google’s annual developer conference, the company revealed it’s reinventing Search, along with a massive suite of consumer-focused AI products.

Alex Carr

Photo collage of money exploding out of a piggy bank with an AI spark on its side and its eyes X'ed out as if it's dead.

Big tech’s AI spending problem is getting bigger

Microsoft, Meta, Alphabet, and Amazon all reported strong earnings results—and raised their AI spending. Wall Street only rewarded one of them.

Whizy Kim

Apple still thinks different at 50

As rivals pour hundreds of billions into AI, the 50-year-old company is betting its hardware strengths will let it arrive late and still win.

Patrick Kulp

The never-ending year of efficiency

The new equation across Big Tech is: fewer people, more compute.

Saira Mueller

Meta rolling out 4 new MTIA chips for AI

Meta’s chip shot

Meta wants to build its own AI chips. It's an ambitious plan from a company that just scrapped its last ambitious chip plan.

Whizy Kim, Patrick Kulp