Those internet daydreams about buying a home in the country might take on a new element of realism, courtesy of an experimental AI-infused graphics technique. Zillow is turning drone photography into immersive aerial views of homes on its platform through a combination of AI and a goofily named visual rendering method called “3D Gaussian splatting” that’s more commonly used in video game development. “Imagine being able to spin around the exterior of the home, going up and down in elevation, going in and out in proximity to the home,” Zillow CTO David Beitel told Tech Brew. “The AI models take that drone footage and then build the internal structures and computer vision models to allow that to be realized within our app and our website.” Simple math: It’s the kind of visual machine learning capability that Zillow has built much of its AI chops around—that and its famous Zestimate market value calculator. - Before ChatGPT made AI a permanent fixture in business headlines, Zillow had assembled a research team laser-focused on letting people virtually immerse themselves in far-flung properties, inside and out, through their phone or computer screens.
Now, like virtually every other company, Zillow has its sights set on generative AI. The guiding mission is to move Zillow from a home listings directory to a platform that aids in every step of complicated real estate transactions, Beitel said. The stack: Zillow has started exploring GenAI features like AI-powered FAQs for each property on its StreetEasy platform, personalized AI-generated intro messages between shoppers and agents on StreetEasy, and AI call summaries for agents to recollect previous interactions with a customer. In addition to Zillow’s proprietary models, Beitel said the company works with most major model providers, as well as enterprise tools like Glean—for internal AI search—and Cursor and Claude Code for coding assistance. Keep reading here.—PK |